Story by Robert Mukondiwa:
Local mobile devices brand and main rival to G-Tel Astro has launched an online platform that will market and sell Zimbabwean brand from music, merchandise books, applications and wallpaper online.
The Astro Mobi store is basically a free, Android based local digital content store modeled around the Google Play and the Apple Store where third party content providers or owners can sell their content on.
“We are very proud that Astro’s Mobistore has been tested and ready to go with uptake from people very encouraging. There has been serious interest from artistes we have talked to to use thhe platform including Oliver Mtukudzi, Jah Prayzah, Suluman Chimbetu and Alick Macheso amongst musicians whilst merchandisers and authors are also very happy to start selling their books and products on our Mobistore platform,” explained the company’s boss Munyaradzi Gwatidzo.
Gwatidzo was recently announced as the most influential youth in Zimbabwe after breaking away from G-Tel and starting his own Mobile phones company with great innovations.
It has also burst onto the market as a first for Zimbabwe with no other player having gone that route.
Music sold on their Astro Mobi store will be encrypted and can only be played via a special media player that comes with the Astro Mobi store.
Also, their Mobi Store has all major local mobile money services (EcoCash, Telecash, OneWallet and Textacash) enabled for users to make payment for the content. The payments integration has been tested and perfected with everything ready to go. Payment can also be made via Astro’s own payment system called Astro credits, which basically work the same way as gift cards.
The head of Mobistore, Leonard Mafati, also weighed in saying the overwhelming response will make Zimbabwean goods grace the international market as sales can be done via other international channels.
“Apart from the local payment platforms we also have Mastercard and Visa also available as payment options. That means Zimbabweans can sell to the world through Mobistore, which is an opportunity few had before Mobistore came knot the scene,” said Mafati.